It’s great to see Yahoo and Google battle it out on who can build and release more cool stuff into the market. At http://next.yahoo.com/ we see a bunch of new tools related to blogging, podcasts and social computing. While over at http://labs.google.com/ they have all things search related, but with one very cool addition – the next step from Google maps - yes, Google Earth. http://earth.google.com/
I installed this when it was still “Keyhole systems”, but it looks like Google has certainly expanded on the original product. You can see all the top examples here.
Speaking of Google, seems that with incredible success comes increased risk. You may have heard over the last little while about an article on CNET that talked about Google’s immense collection of personal data – and what is truly at risk if someone gained access to it.
If search history, e-mail and registration information were combined, a company could see intimate details about a person's health, sex life, religion, financial status and buying preferences.
It's "data that's practically a printout of what's going on in your brain: What you are thinking of buying, who you talk to, what you talk about," Bankston said. "It is an unprecedented amount of personal information, and these third parties (such as Google) have carte blanche control over that information."
Seems that Google is taking their time responding to this article….
Google could not be immediately reached for comment. (Google representatives have instituted a policy of not talking with CNET News.com reporters until July 2006 in response to privacy issues raised by a previous story.)
But what about Yahoo? Considering the size and maturity of Yahoo’s long list of personal services - wouldn’t they be a bigger threat to privacy than Google is? Probably…but Google is still a sexier target…at least for now.
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